Leo Quinn, the incoming executive chairman of WH Smith, plans a comprehensive review of the travel retailer’s operations, with a particular emphasis on its struggling US division.
Background on the Accounting Scandal
The company faces scrutiny following an accounting issue that overstated profits in its US unit by £30 million. Authorities discovered that income from suppliers was recorded prematurely, with sales from promotional deals booked immediately rather than in future periods. This revelation caused the share price to drop nearly 50% in a single day.
The Financial Conduct Authority is investigating the matter, highlighting the severity of the financial misreporting.
Quinn’s Role and Strategy
Quinn, a seasoned turnaround expert who previously revitalized construction firm Balfour Beatty, assumes his position in April. His strategic assessment will zero in on the US operations, which expanded through multiple acquisitions to include over 300 stores in airports and high-profile resorts such as Caesars Palace in Las Vegas.
However, these expansions have underperformed, and insiders indicate a need to scale back the US footprint. “They haven’t worked out,” a source close to Quinn’s plans stated. The source added, “He’s going to need time, but Leo is the right person. The company needs real leadership at management and board level. He’ll do a great job.”
Implications for Leadership and Governance
Quinn’s arrival aims to stabilize the organization ahead of its annual meeting. His appointment, along with a potential bonus package reaching £25 million upon successful turnaround, will undergo a separate vote.
Meanwhile, auditor PwC faces significant criticism for approving the accounts prior to the scandal’s exposure. Richard Marwood, head of UK equities at Royal London Asset Management, remarked, “PwC is on a very sticky wicket.”
Shareholder advisory group Pirc recommends voting against PwC’s re-election, citing it as contrary to best practices after more than a decade in the role. The Financial Reporting Council may initiate its own probe into the auditing firm’s conduct.
This overhaul signals a pivotal moment for WH Smith as it addresses operational challenges and restores investor confidence.

