Today I’m sharing my current under $25 beauty MVPs – aka the products I keep re-ordering, tossing in my cart “just in case,” and recommending to friends over and over again! As much as I love a good splurge moment every now and then [see what we think is worth splurging on here!], these affordable finds truly hold their own.
From skincare staples to everyday makeup favorites that actually last, these are the little things helping me look a bit more awake, glowy, and human these days 😉 As a busy mom and business owner, I’m all about products that make getting ready feel quick, easy, and worth it!
And the best part? All of these are under $25, easy to snag, and proof that a great beauty routine doesn’t have to come with a luxury price tag! Let’s get into the affordable goodness, shall we? ✨

For an extra attempt of evening out my skin tone, I use these right after washing my face in the evening! I swap between these and the zero pore toner pads!
- Use 1x / day
- Use in PM
- After you wash your face
This jelly cream is SO hydrating and I wake up feeling extra glowy! Bonus: it smells amazing and is rated excellent on the Yuka app!
- Use pea size amount daily
- In PM, after toning pad
- Allow 30 minutes to fully absorb


Dare I say my favorite mask I’ve ever used?! Leave on for 1-2 hours after your skincare routine and watch ’em do their magic! I feel so hydrated and my skin has never looked better after!
- Use 1-2x/week
- Use any time of day
- Keep on 1-2 hours
This lip mask has been a staple for YEARS! It’s part of my nightly routine and I never go to bed without using it.


This is a miracle worker for tired under eyes, dry skin, and wrinkles!
A little slice of luxury [at an amazing price!] – if you like sweet, warm, vanilla scents, you’ll LOVE this!


My tried and true mascara [that also happens to cost less than $10]! I’ve been using this for years and have tried several mascaras along the way — I always go back to this one! It coats well, lengthens and thickens and doesn’t flake all over the place!
Under $15 for the win! Several of my friends were talking about this, so I gave it a try and after one use I was hooked! It just adds a little shine and dimension to your face.

If you find yourself needing root touch ups every few weeks like I do, this gray root cover up spray is a miracle worker! Today it’s on sale and you best believe I’m stocking up! I use in the color dark blonde!

You know those gadgets you try and ask yourself where it’s been your whole life?! Well, this is one of those gadgets! One flip of a switch and it heats up within 8 seconds and then the gentle silicone lifts and curls my eyelashes better than they’ve ever curled before!


Anything Salt & Stone smells AMAZING and this aluminum free deodorant is no exception!


This makeup bag is used by over half the LIY Team [and my sis and friends]! It’s truly the best – I love how easy it is to pack and then when it opens up, it lays flat and holds SO much!






