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How Highmark Well being and Google Cloud are utilizing Gen AI to streamline medical claims and enhance care: 6 key classes
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How Highmark Well being and Google Cloud are utilizing Gen AI to streamline medical claims and enhance care: 6 key classes

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Last updated: June 30, 2025 5:30 am
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Published: June 30, 2025
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Be part of the occasion trusted by enterprise leaders for almost 20 years. VB Rework brings collectively the folks constructing actual enterprise AI technique. Study extra


Among the many quite a few academic and startlingly insightful panel discussions on AI enterprise integrations that includes business leaders at VentureBeat’s Rework 2025 convention this week was one led by Google Cloud Platform Vice President and Chief Expertise Officer (CTO) Will Grannis and Richard Clarke, Highmark Well being’s Senior Vice President and Chief Information and Analytics Officer.

That session, “The New AI Stack in Healthcare: Architecting for Multi-Mannequin, Multi-Modal Environments,” delivered a practical take a look at how the 2 organizations are collaborating to deploy AI at scale throughout greater than 14,000 workers on the massive U.S. healthcare system Highmark Well being (primarily based out of Western Pennsylvania).

As well as, the collaboration has onboarded all these workers and turned them into energetic customers with out shedding sight of complexity, regulation, or clinician belief.

So, how did Google Cloud and Highmark go about it? Learn on to search out out.

A Partnership Constructed on Ready Foundations

Highmark Well being, an built-in payer-provider system serving over 6 million members, is utilizing Google Cloud’s AI fashions and infrastructure to modernize legacy programs, enhance inside effectivity, and enhance affected person outcomes.

What units this initiative aside is its deal with platform engineering—treating AI as a foundational shift in how work will get accomplished, not simply one other tech layer.

Richard Clarke, Highmark’s Chief Information and Analytics Officer, emphasised the significance of constructing versatile infrastructure early. “There’s nothing extra legacy than an employment platform coded in COBOL,” Clarke famous, however Highmark has built-in even these programs with cloud-based AI fashions. The consequence: as much as 90% workload replication with out systemic disruption, enabling smoother transitions and real-time insights into advanced administrative processes.

Google Cloud CTO Will Grannis echoed that success begins with groundwork. “This may increasingly take three, 4, 5 years,” he mentioned, “but when your knowledge is prepared, you may run the experimentation loops and evaluations that make AI helpful at scale.”

From Proof-of-Idea to Each day Use

Greater than 14,000 of Highmark’s 40,000+ workers usually use the corporate’s inside generative AI instruments, powered by Google Cloud’s Vertex AI and Gemini fashions.

These instruments are utilized throughout a variety of use circumstances — from producing personalised member communications to retrieving documentation for claims processing.

Clarke highlighted a provider-side instance involving credentialing and contract verification. Beforehand, a workers member would manually search a number of programs to confirm a supplier’s readiness.

Now, AI aggregates that knowledge, cross-checks necessities, and generates tailor-made output — full with citations and contextual suggestions.

What drives this excessive adoption fee? A mix of structured immediate libraries, energetic coaching, and consumer suggestions loops. “We don’t simply drop instruments in and hope folks use them,” Clarke defined. “We present them the way it makes their work simpler, then scale primarily based on what will get traction.”

Agentic Structure Over Chatbots

One of the forward-looking themes from the session was the shift from chat-based interactions to multi-agent programs able to finishing duties end-to-end. Grannis described this as a transfer away from quick-response chat fashions towards job synthesis and automation.

“Suppose much less about having a chat interface and extra about saying: ‘Go do that, convey it again, and let me determine,’” Grannis mentioned. These brokers coordinate a number of fashions, probably cascading throughout totally different features—from translation to analysis to workflow execution.

Highmark is at the moment piloting single-use brokers for particular workflows, and the long-term aim is to embed these inside backend programs to carry out actions autonomously. It will cut back the necessity for a number of interfaces or connectors and permit centralized management with broader attain.

Activity-First, Not Mannequin-First

Each audio system emphasised a key psychological shift for enterprises: cease beginning with the mannequin. As a substitute, start with the duty and choose or orchestrate fashions accordingly.

For instance, Highmark makes use of Gemini 2.5 Professional for lengthy, research-intensive queries and Gemini Flash for fast, real-time interactions. In some circumstances, even traditional deterministic fashions are used after they higher go well with the duty—corresponding to translating affected person communications into a number of languages. As Grannis put it, “Your enterprise processes are your IP. Take into consideration fulfilling a job, and orchestrate fashions to do this.”

To assist this flexibility, Google Cloud is investing in model-routing capabilities and open requirements. The current Agent Protocol initiative, launched with the Linux Basis, is designed to advertise interoperability and stability in multi-agent environments.

Sensible Recommendation for Enterprise Leaders Throughout Sectors

For these trying to replicate Highmark’s success, the panelists supplied concrete steerage:

  1. Lay the muse early: Spend money on knowledge readiness and system integration now. Even when full AI deployment is years away, the payoff is determined by early groundwork.
  2. Keep away from constructing your personal foundational fashions: Until your enterprise is constructing fashions, it’s cost-prohibitive. Concentrate on orchestration and fine-tuning for particular use circumstances.
  3. Undertake a platform mindset: Centralize mannequin entry and utilization monitoring. Create a construction that helps experimentation with out sacrificing governance.
  4. Begin with duties, not instruments: Outline the result first. Then match it with the mannequin or agent structure that matches finest.
  5. Measure and share: Inside adoption grows when workers see sensible outcomes. Monitor utilization, seize success tales, and repeatedly replace libraries of accepted prompts and flows.
  6. Design for motion, not simply data: The way forward for enterprise AI is job execution, not static perception. Construct brokers that may set off real-world actions safely and securely inside your programs.

Trying Forward

Whereas the partnership between Highmark and Google Cloud continues to be evolving, the progress to date provides a mannequin for others in healthcare—and past—who need to construct scalable, accountable, and extremely usable AI programs.

As Clarke summed up, “It’s not about flashy options; it’s about what really helps folks do their jobs higher.”

Enterprise leaders who missed the session can take consolation on this: success in generative AI isn’t reserved for these with the most important budgets, however for these with the clearest plans, versatile platforms, and the endurance to construct strategically.

Each day insights on enterprise use circumstances with VB Each day

If you wish to impress your boss, VB Each day has you lined. We provide the inside scoop on what firms are doing with generative AI, from regulatory shifts to sensible deployments, so you may share insights for optimum ROI.

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