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Reading: Snack stars are aligning because the FTC clears the $36 billion Mars-Kellanova merger for launch
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Snack stars are aligning because the FTC clears the  billion Mars-Kellanova merger for launch
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Snack stars are aligning because the FTC clears the $36 billion Mars-Kellanova merger for launch

Scoopico
Last updated: June 26, 2025 11:36 pm
Scoopico
Published: June 26, 2025
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Snack maker Kellanova’s shares rose Thursday on information that its proposed merger with Mars Inc. had cleared U.S. regulators.

The U.S. Federal Commerce Fee introduced late Wednesday that after almost a 12 months of investigation, it decided {that a} merger between Mars and Kellanova wouldn’t threaten competitors available in the market.

Kellanova shares have been up almost 1% in morning buying and selling. Mars is privately held.

McLean, Virginia-based Mars makes candy snacks like M&M’s, Snickers and Skittles in addition to Ben’s Authentic rice and pet meals. Chicago-based Kellanova, which was created in 2023 when the Kellogg Co. cut up into two firms, owns manufacturers together with Cheez-its, Pringles, Eggo, City Home, MorningStar Farms and Rice Krispies Treats.

Final August, Mars introduced its intention to purchase Kellanova for $35.9 billion. It mentioned the deal would assist it broaden its snacking portfolio and develop globally. Round 50% of Kellanova’s internet gross sales come from outdoors the U.S. and Canada.

Mars President and CEO Poul Weihrauch mentioned that with the FTC’s choice, the proposed merger has now cleared all however one of many 28 regulatory approvals it sought. An antitrust overview by the European Fee stays excellent.

“This brings us one step nearer to uniting two iconic companies with complementary footprints and portfolios, permitting us to ship extra alternative and innovation to shoppers,” Weihrauch mentioned in an announcement.

Mars and Kellanova mentioned they anticipate the deal to shut in direction of the top of this 12 months, pending the European overview.

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