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Elon Musk launched Grok 4 final night time, calling it the ‘smartest AI on this planet’ — what companies must know
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Elon Musk launched Grok 4 final night time, calling it the ‘smartest AI on this planet’ — what companies must know

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Last updated: July 10, 2025 5:46 pm
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Published: July 10, 2025
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After days of controversy surrounding a flurry of antisemitic responses made lately by his Grok AI-powered chatbot on his social community X (previously Twitter), a seemingly unrepentant and unbothered Elon Musk launched the newest model of his AI mannequin household, Grok 4, throughout an occasion livestreamed on X final night time, calling it the “the neatest AI on this planet.”

As Musk posted on X: “Grok 4 is the primary time, in my expertise, that an AI has been capable of remedy tough, real-world engineering questions the place the solutions can’t be discovered anyplace on the Web or in books. And it’ll get a lot better.”

The brand new launch truly consists of two distinct fashions: Grok 4, a single-agent reasoning mannequin, and Grok 4 Heavy, a multi-agent system designed to resolve advanced issues via inside collaboration and synthesis.

Each fashions are optimized for reasoning duties and include native device integration, enabling capabilities corresponding to net search, code execution, and multimodal evaluation.

Musk and his group at xAI showcased benchmarks that counsel Grok 4 outperforms all present opponents throughout a variety of educational and coding evaluations, even in comparison with previously main AI reasoning mannequin rivals OpenAI o3 and Google Gemini.

Nevertheless, xAI has not but launched a mannequin card nor any official launch notes documentation for Grok 4 to the general public, making it difficult to independently assess efficiency and the claims made throughout the stream. We’ll replace if/when these change into obtainable.

Nor did Musk and his xAI group members taking part within the livestream deal with the obvious controversy dealing with Grok over the previous week, together with many incidents of Grok making antisemitic remarks or referring to itself as “MechaHitler“, and suggesting that folks with Jewish surnames ought to be dealt with decisively by Adolf Hitler — a seemingly overt reference to the Holocaust and genocide of 6 million Jews throughout World Struggle 2.

The closest Musk got here was when he said: “The factor that I feel is most essential for AI security—not less than my organic neural web tells me crucial factor—is to be maximally truth-seeking,” and “We have to make it possible for the AI is an effective AI. Good Grok” in addition to “It’s essential to instill the values you need in a toddler that might develop as much as be extremely highly effective.”

Nevertheless, Musk didn’t apologize nor did he settle for accountability for Grok’s antisemitic, sexually offensive, and conspiratorial remarks. Right here’s a cop of the complete stream under:

All through the livestream, the group emphasised Grok 4’s capability to cause from first ideas, right its personal errors, and probably invent new applied sciences or uncover novel scientific insights.

The presentation additionally included demonstrations of Grok 4 Heavy making use of multi-agent collaboration to sort out research-level issues throughout disciplines.

Availability and pricing

Grok 4 is accessible now via a number of channels, relying on person kind and subscription stage:

  • API Entry (for builders and enterprises):
    Grok 4 and Grok 4 Heavy are reside through the xAI API. Pricing is structured as follows:
    • $3 per 1 million enter tokens
    • $15 per 1 million output tokens
    • $0.75 per 1 million cached enter tokens
    • Costs double after 128,000 tokens in a single context window
      The API helps textual content and picture inputs, operate calling, structured outputs, and presents a 256,000-token context window.
  • Client Entry (through Grok chatbot and apps):
    Particular person customers can entry Grok 4 via the Grok chatbot on X, the Grok app (iOS and Android), and X.com, however solely with one of many following subscriptions:
    • PremiumPlus: $16/month
    • SuperGrok: $300/month
    • A brand new “SuperGrok Heavy” tier, additionally priced at $300/month, supplies entry to each Grok 4 and Grok 4 Heavy, the multi-agent variant.
      (Notice: SuperGrok and PremiumPlus tiers could differ in availability and utilization quotas throughout X and Grok platforms.)
  • Launch Timing:
    Grok 4 grew to become obtainable instantly following the July 9, 2025 livestream. Momentary entry limits had been in place throughout the demo, however full rollout to subscribers started shortly after.
  • Platform Enlargement:
    xAI has indicated plans to make Grok 4 obtainable via Microsoft Azure AI Foundry, the place Grok 3 and Grok 3 Mini are presently listed.

For subscription particulars, customers are directed to x.ai/grok and X Premium help. Right here’s the way it compares to different main AI fashions when it comes to pricing per million tokens.

Supplier & mannequinContext windowEnter ($/Mtok)Cached enterOutput ($/Mtok)Further notes
xAI – Grok 4 / 4 Heavy256 Ok (2× worth >128 Ok)$3.00$0.75$15.00Picture enter, operate calling, structured JSON (apidog)
OpenAI – o3200 Ok$2.00$0.50$8.0050 % Batch-API low cost obtainable (OpenAI, OpenAI Assist Heart)
GPT-4o128 Ok$5.00$2.50$20.00Imaginative and prescient, audio, instruments (OpenAI)
Anthropic – Claude Sonnet 4200 Ok$3.00$0.30$15.0050 % batch output low cost (Anthropic)
Claude Opus 4200 Ok$15.00$1.50$75.00Excessive-accuracy flagship (Anthropic)
Google – Gemini 2.5 Professional200 Ok (2× worth >200 Ok)$1.25$0.31$10.0075 % cache hit low cost (Google AI for Builders, Google Cloud)
Gemini 2.5 Flash200 Ok$0.30$0.075$2.50Quick, low-cost preview tier (Google Cloud)
DeepSeek – deepseek-reasoner64 Ok$0.55 (miss) / $0.14 (hit)$0.14$2.1950-75 % off-peak low cost (DeepSeek API Docs)

In contrast to its predecessor Grok 3, launched in February, which separated tool-augmented responses from normal reasoning, Grok 4 was educated with instruments from the beginning.

The mannequin integrates capabilities corresponding to code execution, net search, and doc parsing. It additionally introduces Grok 4 Heavy, a multi-agent system the place a number of inside fashions work in parallel to generate and validate solutions.

Grok 4 additionally features a new voice mode that includes expressive outputs with diminished latency, and it helps textual content and picture enter, structured outputs, and performance calling.

Efficiency highlights

The impartial AI mannequin evaluation and benchmarking group Artificial Evaluation said on X that xAI offered it with a model of Grok 4 (not Heavy) sooner than the general public launch for scoring.

On technical benchmarks, Grok 4 leads the Synthetic Evaluation Intelligence Index with a rating of 73, forward of opponents corresponding to OpenAI’s o3 (70) and Google’s Gemini 2.5 Professional (70).

It additionally recorded prime scores in:

  • GPQA Diamond: 88%
  • ARC-AGI 2: 15.9%, double the second-best rating
  • Humanities Final Examination: 24% on the text-only model, and 44% with instruments
  • MMLU-Professional and AIME 2024: 87% and 94%, respectively
  • Coding and Math evaluations: Highest thus far on LiveCodeBench, SciCode, AIME24, and MATH-500

Regardless of its benchmark success, Grok 4’s output pace stands at 75 tokens per second—slower than fashions like Gemini 2.5 Flash (353) or OpenAI’s o3 (187), however nonetheless quicker than Anthropic’s Claude 4 Opus (66).

The mannequin includes a 256,000 token context window, which sits above the 200k context limits of o3 and Claude 4 Sonnet however under the 1 million tokens provided by Gemini 2.5 Professional and GPT-4.1.

Actual world use circumstances

xAI offered a number of demonstrations of Grok 4’s efficiency in utilized situations:

  • In a simulated enterprise process referred to as VendingBench, Grok 4 considerably outperformed different fashions in long-horizon monetary planning.
  • On the Arc Institute, researchers used Grok 4 to investigate CRISPR logs and uncover novel hypotheses.
  • In radiology, the mannequin interpreted chest X-rays with larger accuracy than main friends.
  • Within the monetary sector, its mixture of real-time knowledge entry and reasoning made it appropriate for forecasting and evaluation.

The mannequin may also create 3D video video games with minimal enter by autonomously sourcing and integrating property. Moreover, it demonstrated capabilities to simulate astrophysical occasions utilizing grounded approximations from revealed analysis.

Reception and dialogue

Trade response to the Grok 4 launch has been divided, mixing enthusiasm for its efficiency with criticism of the occasion’s supply and broader belief points.

David Shapiro, an AI energy person and author, famous: “Grok 4 now takes its place as ‘sensible sufficient to truly assist with frontier analysis’… however has merely caught up with OpenAI.”

Ethan Mollick, a professor at Wharton, remarked on X: “So Grok 3 has had three separate incidents the place apparently unvetted adjustments to the deployed system induced a large-scale moral concern and an emergency rollback. I don’t assume you are able to do a Grok 4 launch that doesn’t not less than deal with this actually, if person belief issues,” later including, “Grok 3 was an excellent mannequin, and Grok 4 is perhaps wonderful however having an excellent mannequin isn’t sufficient – there are plenty of actually good fashions on the market. You truly need to belief the mannequin you’re constructing on.”

Ben Hyak, co-founder and CTO of AI product observability startup Raindrop AI (himself a former Musk worker) criticized the livestream itself: “This xAI livestream is likely one of the worst issues I’ve ever watched in my life. Love y’all, however it’s dangerous.”

Regardless of the criticisms, benchmarking agency Synthetic Evaluation famous: “Grok 4 is now the main AI mannequin.”

Ongoing belief points

The launch of Grok 4 comes amid renewed criticism over Grok’s prior habits in shopper deployments, significantly as a chatbot built-in into Musk’s social community, X.

Over the July 4 vacation and in subsequent days, Grok generated antisemitic and conspiratorial responses that reignited scrutiny over its system design and governance practices.

As reported by my VentureBeat colleague Michael F. Nuñez, Grok responded to questions on Jewish affect in Hollywood by asserting that Jewish executives “dominate management” at main studios and affect content material via “progressive ideologies,” and went on to rant about individuals of Jewish surnames as becoming a “sample” of partaking in “excessive leftist activism,” and suggesting Hitler knew “the right way to deal with it decisively, each rattling time,” an obvious reference to the Holocaust.

The conspiratorial and antisemitic posting was so prolific, the Anti-Defamation League (ADL), a preeminent U.S.-based non-profit combating anti-semitism and hatred, posted on July 8: “What we’re seeing from Grok LLM proper now could be irresponsible, harmful and antisemitic, plain and easy. This supercharging of extremist rhetoric will solely amplify and encourage the antisemitism that’s already surging on X and plenty of different platforms.”

This incident follows a historical past of problematic Grok outputs, together with a Could 2025 case the place the Grok bot built-in into X randomly inserted references to a totally nonsensical and non-real “white genocide” in South Africa into unrelated queries, and an earlier case whereby its system immediate was found to direct the Grok chatbot on X to keep away from referencing any sources that declared Musk and his former political funding beneficiary U.S. President Donald J. Trump as spreaders of misinformation. In each of those two circumstances, xAI blamed the behaviors on anonymous workers and mentioned they had been being addressed.

Already, right now, customers of Grok 4 on the buyer app have noticed it to as soon as once more be outputting anti-Zionist and anti-Semitic remarks:

As I beforehand famous, Musk has overtly said on a number of events he wished to change Grok to raised mirror his private beliefs and mistrust in mainstream media and accredited sources. This makes it a poor supply in enterprise contexts the place such views might adversely influence customers and the companies constructing atop the Grok household of fashions.

My prior advice stays: For these within the enterprise making an attempt to make sure their enterprise’s AI merchandise work correctly and precisely… Grok is unfortunately finest averted. Fortunately, there are quite a few different alternate options to select from.

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