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Why Lyft CEO David Risher nonetheless drives clients as soon as a month
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Why Lyft CEO David Risher nonetheless drives clients as soon as a month

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Last updated: September 30, 2025 9:18 am
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Published: September 30, 2025
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Contents
Prime informationThe marketsAcross the watercooler

Good morning. When David Risher turned CEO of Lyft, he drove part-time to get a really feel for the job. Two and a half years later, he nonetheless drives at the least as soon as a month to, as he places it, “study, not earn.” Within the newest episode of Management Subsequent, taped at Fortune’s Brainstorm Tech convention in Deer Valley earlier this month, Risher talked to me and Kristin Stoller about how his part-time gig has formed coverage:

Mounted Costs: Risher says a passenger named Anne from Sausalito impressed him to let clients lock in a value for his or her morning commute after she talked concerning the stress of not figuring out what she must pay each morning. “I started to appreciate folks actually don’t like surge pricing,” he says, “so we developed a product known as value lock that permits folks to lock in a value over a given route, and it’s been a sport changer for commutes.”

Earnings Assure: “One of many issues that basically frustrates drivers is once they make too little versus what the rider pays,” he stated. “Final 12 months, we put in one thing known as a 70% earnings assure. It means over the course of per week, drivers won’t ever earn lower than 70% of what riders pay after charges.”  One outcome: “We now have a 19-point benefit over the opposite guys by way of driver choice.”

Accountability: “If we wish to develop the absolute best service product, the highest-level service, we have now to implicate our drivers.” So Risher’s staff did a deep dive into why some drivers cancel, and which clients confronted longer wait instances, after which they labored to get these numbers down. “We’ve received 25% extra riders and we’ve gone from dropping share to gaining share,” he says.

Driver Selection: “You’ll be able to say, ‘I solely wish to drive inside this space,’ proper? As a result of I do know that I don’t wish to go over the bridge, or I do know I must get dwelling by seven o’clock.  You study to essentially worth these issues as a driver.” And being in the identical neighborhood usually permits drivers to forge connections with the folks they serve, so Lyft launched a characteristic that lets riders have favourite drivers, permitting these relationships with clients to deepen. Having performed it himself, Risher understands the gig: “Being a driver is a bit of bit like being a therapist and a bartender,” he says. You’ll be able to take a look at our full dialog on Apple and Spotify; we’ll share video clips throughout our social channels. And a shout out to our producer, Lydia Randall, as a result of podcasting—like each different a part of journalism—is a staff sport.

Contact CEO Every day by way of Diane Brady at diane.brady@fortune.com

Prime information

Introducing the Fortune AIQ 50

At present we printed the Fortune AIQ 50, a brand new rating that evaluates how Fortune 500 corporations are literally deploying AI, and the way know-how leaders worth these investments relative to business friends. The rating is a file of how 18 sectors throughout the Fortune 500, together with financials, well being care, and retailing, are using AI to personalize buyer experiences, present groundbreaking knowledge evaluation, optimize provide chains, and extra. Discover the checklist, and compensate for our ongoing Fortune AIQ collection.

Hamas should settle for Gaza peace plan or face destruction

The U.S. and Israel, with the backing of a swathe of nations within the Center East and Europe, have agreed a peace plan for Gaza which contains a full withdrawal of Israeli troops and a return of all hostages. There’s only one catch: Hamas has but to simply accept it. If it doesn’t, Israel will likely be allowed to “end the job” in Gaza—a phrase utilized by each Israel’s Prime Minister Netanyahu and U.S. President Trump.

U.S. authorities set to close down tonight

The U.S. federal authorities will shut down at 12.01 a.m. Wednesday morning until Republicans cave to Democratic Social gathering calls for that Reasonably priced Care Act tax credit, and different measures to cut back healthcare prices, be included within the spending invoice. Some Democrats helped the Republicans maintain the federal government open the final time a shutdown loomed and now the occasion feels burned by the expertise, the WSJ says.

Extra tariffs?!

President Trump needs a 100% tariff on international motion pictures and “substantial Tariffs” on international furnishings.

YouTube pays Trump $22 million

Google settled a lawsuit in opposition to it introduced by the president after he was booted off YouTube following the January 6 riot as a result of the corporate wished to cut back the danger of additional violence from his supporters. Trump’s lawsuit claimed that censoring him was “unconstitutional.” Actuality verify: Declining to host somebody in your tech platform is not unconstitutional. It’s extra possible that Google mother or father Alphabet has chosen expediency over authorized precept. $22 million is a rounding error in Google’s funds.

Exodus of prime expertise at Elon Musk’s corporations

The FT named 23 prime executives who left Musk’s corporations in current months, many citing the frustration of working 24/7 and coping with a CEO who intentionally stokes tradition wars. One among them, xAI’s head of authorized Robert Keele, posted a cartoon of a lawyer shoveling scorching coals in his announcement that he was leaving, saying “I really like my two toddlers and I do not get to see them sufficient.”

Wiz’s five-year surge to success

Cloud safety firm Wiz made headlines this spring when it was acquired by Google for greater than $32 billion, marking one of many 10 largest tech M&A offers in historical past. Fortune’s Michal Lev-Ram sat down with cofounder and CEO Assaf Rappaport to clarify why he turned down earlier iterations of the deal—and the way they surged to huge success in simply 5 years.

Nvidia’s Huang boosts “sovereign AI”

Should-read deep dive on how Nvidia’s Jensen Huang persuades international governments to go all-in on “sovereign AI” packages: On September 17, Huang had dinner with President Trump and King Charles, and the subsequent day hosted a celebration in London together with U.Ok. Prime Minister Kier Starmer and U.S. commerce secretary Howard Lutnick. The FT studies, “Then, channelling Oprah Winfrey’s well-known TV present giveaways, Huang began distributing prizes into the viewers. Pledging £2bn for UK-based AI start-ups, he anointed eight corporations one after the other, telling every in flip: ‘I’m going to put money into your subsequent spherical.’ Most of the British folks within the viewers had been left bemused. ‘The entire occasion was completely unhinged,’ says one attendee.”

The markets

S&P 500 futures had been down 0.16% this morning. The index closed up 0.26% in its final session. STOXX Europe 600 was down 0.32% in early buying and selling. The U.Ok.’s FTSE 100 down 0.19% in early buying and selling. Japan’s Nikkei 225 was down 0.25%. China’s CSI 300 was up 0.45%. The South Korea KOSPI was down 0.19%. India’s Nifty 50 was flat earlier than the tip of the session. Bitcoin rose to $113.5K.

Across the watercooler

Ford CEO warns there’s a dearth of blue-collar staff in a position to assemble AI knowledge facilities and function factories: ‘Nothing to backfill the ambition’ by Sasha Rogelberg

Trump’s tariffs are already spurring Japanese corporations to shift extra manufacturing to the U.S. by Jason Ma

OpenAI rolls out ‘immediate’ purchases straight from ChatGPT, in a radical shift to e-commerce and a direct problem to Google by Jeremy Kahn

Prime crypto regulator Adrienne Harris steps down from the New York Division of Monetary Providers by Leo Schwartz

CEO Every day is compiled and edited by Joey Abrams and Jim Edwards.

That is the net model of CEO Every day, a publication of must-read world insights from CEOs and business leaders. Signal as much as get it delivered free to your inbox.
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