The company world’s return to the workplace is in full swing. Staff throughout world firms like Amazon, JPMorgan and Goldman Sachs have been referred to as again to the workplace 5 days every week. In early December, Instagram turned the newest agency to announce a return-to-office mandate, with CEO Adam Mosseri justifying the transfer to spice up worker “cooperation” and “creativity”.
But, many staff have dreaded the return to bodily workplaces, and argued that hybrid work permits for flexibility with out dropping productiveness. This presents a brand new post-pandemic problem for office designers, who should now construct enticing areas to attract staff again to the workplace, stated Ray Yuen, the workplace managing director at architectural agency Gensler.
“We’re now not simply designing workplaces, we’re truly designing experiences,” stated Yuen, on the Fortune Brainstorm Design discussion board in Macau on Dec. 2. “You’ve actually obtained to make the campus or the office greater than work, and that’s the enjoyable a part of it.”
Citing outcomes from a 2025 survey by his agency, Yuen stated that when requested what makes for good workplaces, staff more and more named components corresponding to meals and wellness.
“They didn’t even point out something about work—everyone simply picked the stuff that we actually need as human beings,” he added.
As such, office designers like Yuen want to consider learn how to reimagine fashionable workplaces. He pointed to a challenge Gensler labored on in Tokyo, Japan, for an organization the place 50% of its employees members had been working from residence.
“We designed it [their office] with 15 totally different meals choices, together with making an attempt to deliver Blue Bottle in. We ended up [also] designing a secret [vinyl] bar,” stated Yuen.
Corporations have additionally been looking for extra transformable workspaces, Yuen added, and inside designers have responded by changing built-in areas with modular, detachable furnishings. “[This way,] you may rework an area when it’s essential to, from an F&B [space] for the employees, to an occasions area or a cheerful hour area on your purchasers.”
The person wants for areas are additionally changing into extra advanced, Yuen stated. Airports, as an illustration, now not function meagre transit hubs however are additionally locations the place vacationers can work or relaxation.
Now, airports have “much more outdoor-indoor area [and] pure gentle, previous the precise check-in space. Airport [experiences] was once simply you checking in, and sitting there, ready,” the designer stated. “It’s a vacation spot, it’s now not only a [place of] transit.”
As with different fields, synthetic intelligence can also be rewriting the playbook for designers.
Yuen recounted how some purchasers have pulled up visuals on AI picture mills like Google’s Nano Banana Professional, earlier than asking: “If they will do it in a second, why can’t design corporations do it faster?”
Many designers historically regard time and craftsmanship as core tenets of design, however AI is pushing them to alter the way in which they work, Yuen stated. Shoppers now need “speedy response, speedy gratification,” he continued.
“With AI, we’re now nearly like a creator [of] all these artwork items, and we attempt to choose what’s appropriate—that’s the one method we will handle that want from purchasers on pace and time,” stated Yuen.
