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Steve Jobs’ first Silicon Valley boss turned down a proposal to purchase a 3rd of Apple for ,000—at this time, his share could be price almost  trillion
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Steve Jobs’ first Silicon Valley boss turned down a proposal to purchase a 3rd of Apple for $50,000—at this time, his share could be price almost $1 trillion

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Last updated: August 15, 2025 3:25 pm
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Published: August 15, 2025
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However Bushnell isn’t crying over the missed alternative He’s not the primary tech boss to have missed out on billions 

Many individuals could also be kicking themselves for not shopping for Bitcoin or investing in Nvidia inventory sooner—however few can have missed out on an even bigger deal than Atari cofounder Nolan Bushnell, the primary Silicon Valley boss of the late Steve Jobs. 

A younger Jobs supplied the gaming mogul an eye-popping deal: purchase a 3rd of Apple for simply $50,000. What would possibly come as a shock to many is that Bushnell turned it down.

Apple has since grown right into a $3.1 billion sensation with over a billion iPhones sitting in individuals’s again pockets, and over 100 million Mac customers worldwide—and if Bushnell had taken the deal, his minimize would have made him $1 trillion at this time. 

However Bushnell isn’t crying over the missed alternative 

Bushnell first witnessed Jobs’ potential as a businessman within the Seventies, when the faculty dropout joined Atari as a technician and video games designer earlier than transferring into entrepreneurship. 

Jobs was an important engineer “fixing issues within the discipline” at Atari, Bushnell recalled, however his management mentality additionally meant some rigidity on the workplace. The Atari cofounder strategically employed Jobs throughout nightshifts, realizing that Wozniak would additionally be a part of and assist out on initiatives just like the brick-breaking sport “Breakout.” However Jobs would additionally barge into his workplace to inform Bushnell that the opposite workers weren’t good at soldering, providing to instruct them. Bushnell acknowledged that Jobs was a genius—albiet, a sophisticated one. 

“He was a troublesome individual,” Bushnell instructed ABC Information in 2015. “He was very sensible. Usually he was the neatest individual within the room, and he would inform all people that. It’s typically not an excellent social dynamic.”

However years later, the tech pioneer isn’t quietly simmering over his option to reject the provide.

“I might have owned a 3rd of Apple pc for $50,000, and I turned it down,” Bushnell mentioned within the interview. “I’ve bought an exquisite household, I’ve bought an important spouse, my life is great. I’m unsure that if I had been uber, uber, uber wealthy that I’d have had all of that.”

In reality, Bushnell even thinks Apple could not have been so profitable if he had taken the deal. And his potential payout could not have soared to that trillion-dollar peak.

“I’m nonetheless an Apple fan and you understand I feel that hindsight is 20/20,” he instructed Tech Radar in 2013, when requested about his determination to say no. “I can undergo a thread very simply which, by me turning Steve down led to me introducing him to Don Valentine, and he launched him to Mike Markkula who’s as chargeable for Apple’s success as Steve Woz[niak] and Jobs.”

He’s not the primary tech boss to have missed out on billions 

Bushnell isn’t the one one who missed out on essential enterprise alternatives that might launch them into billionaire standing—there are even others who blew it on massive offers with Apple.

Ronald Wayne, the lesser-known third Apple cofounder, was additionally working on the electronics firm Atari when he stepped up as Jobs’ good friend to assist persuade Wozniak of formalizing Apple’s launch. Wayne even typed up the contract, penning that he would obtain a ten% share within the tech firm, whereas Jobs and Wozniak would every be awarded a forty five% stake. 

Nevertheless, lower than two weeks after drafting up the doc, Wayne offered his stake for simply $800, additionally reaping $1,500 to forgo any declare to the corporate. Trying again, it’s an enormous misstep as his 10% share might now be price between $75 billion and $300 billion at this time. His wasted alternative isn’t as stark as Bushnell’s—and the choice primarily got here from a want to have monetary stability in his life. 

“Jobs and Woz didn’t have two nickels to rub collectively,” Wayne instructed Enterprise Insider in 2017. “I, alternatively, had a home, and a automobile, and a checking account—which meant that I used to be on the hook if that factor blew up.”

YouTube’s cofounders, Chad Hurley, Steven Chen and Jawed Karim is also sitting in a large nest egg at this time in the event that they didn’t promote their firm so early.

The YouTube creators offered their common video platform to Google for $1.65 billion in fall 2006—every receiving hundreds of thousands of {dollars} price of inventory. Hurley bought firm shares price round $345 million, in keeping with The New York Occasions, whereas Chen accepted about $326 million price. Karim, who left the enterprise early to return to high school, bought $64 million of shares. They had been ecstatic in regards to the deal to start with, however the purchaser’s regret would probably creep up lower than 20 years later. 

At present, YouTube is valued at $550 billion—333 occasions greater than its market cap from almost 20 years prior, adjusted to inflation. If Hurley and Chen accepted the identical inventory deal at this time that they did in 2006, every might have greater than $100 billion of their financial institution accounts.

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