JetBlue Airways seemingly thinks that the trail to profitability lies within the Sunshine State.
The New York-based service introduced on Thursday a serious enlargement throughout Florida, Central America and the Caribbean, together with 14 new and resuming routes to locations like Vero Seaside, Daytona Seaside and Liberia, Costa Rica. You may discover the total listing of latest routes on the backside of this publish.
The entire new flights will begin in December, simply in time for winter-weary vacationers to seek out some sunshine.
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In Florida, JetBlue will inaugurate its first-ever service to Vero Seaside Regional Airport (VRB) from Boston Logan Worldwide Airport (BOS) and New York’s John F. Kennedy Worldwide Airport (JFK). Moreover, the airline will return to Daytona Seaside Worldwide Airport (DAB) — additionally with routes from BOS and JFK — for the primary time since 2019.
Elsewhere, the airline will develop its presence at certainly one of its latest outstations in New York — Islip’s Lengthy Island MacArthur Airport (ISP), east of New York Metropolis — with new routes to Southwest Florida Worldwide Airport (RSW) in Fort Myers and Tampa Worldwide Airport (TPA). This joins present flights from ISP to Fort Lauderdale-Hollywood Worldwide Airport (FLL), Orlando Worldwide Airport (MCO) and Palm Seaside Worldwide Airport (PBI).
“Florida continues to be a spot JetBlue’s distinctive mixture of low fares and nice service resonates, and we’re proud to develop our footprint with these new locations to fulfill buyer demand for extra of the Sunshine State. Whether or not it is clients within the Northeast in search of a heat getaway or Floridians touring north, we’re excited to carry extra decisions and higher service to those markets,” mentioned Dave Jehn, JetBlue’s vp, community planning and airline partnerships, in an announcement.
It is no secret that JetBlue is working to return to profitability. The airline is doubling down on attempting to seize leisure visitors, particularly these touring between Florida and the Northeast.
JetBlue has shed a lot of its business-focused routes from the Northeast and has as a substitute pointed its planes at Florida. That is a tried-and-true transfer for the airline, which initially launched 25 years in the past with what’s basically the identical community technique.
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JetBlue will not be alone in serving a few of these new markets. In truth, new airline startups Avelo and Breeze have been busy increasing their presence in Daytona Seaside — a market that they declare has been traditionally underserved by legacy airways.
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With JetBlue including service from its two key Northeast hubs, it will be fascinating to see how Avelo and Breeze may react with their service to Daytona Seaside from New Haven and Westchester County, respectively.
Moreover, Breeze is the one different airline serving Vero Seaside, and JetBlue’s flights from Boston and New York will probably enchantment to a broader catchment space than Breeze’s from Windfall, Rhode Island, and Islip and Westchester County in New York.
Along with the massive Florida enlargement, JetBlue will proceed to develop its Latin America presence from Boston, the place it has been preventing Delta for dominance within the native market.
From Boston, JetBlue will supply each day service to Liberia Guanacaste Airport (LIR) in Costa Rica; Princess Juliana Worldwide Airport (SXM) in St. Maarten; Cyril E. King Airport (STT) in St. Thomas; and Lynden Pindling Worldwide Airport (NAS) in Nassau, Bahamas beginning Dec. 18 — in addition to including second weekly flights on Saturdays to Owen Roberts Worldwide Airport (GCM) in Grand Cayman and Grantley Adams Worldwide Airport (BGI) in Bridgetown, Barbados, across the holidays. The airline already operates these routes; it is simply frequency will increase in these markets.
In the meantime, JetBlue may even supply new each day routes to the Dominican Republic from Florida: from FLL to Cibao Worldwide Airport (STI) in Santiago de los Caballeros beginning Dec. 13 for the vacation season, and year-round service from TPA to Punta Cana Worldwide Airport (PUJ) starting Dec. 18.
Notably, JetBlue’s frequency will increase appear pointed at Delta, which additionally operates in half of those markets. But, JetBlue is not shying away from going after Delta.
“This 12 months, JetBlue will supply probably the most flights from Boston to the Caribbean and Florida with almost double the variety of seats between Boston and Florida and almost 4 instances as many flights to Latin America and the Caribbean as the following largest service this December,” the airline’s announcement reads. (Sure, the “next-largest service” is Delta, in keeping with Cirium schedules.)
It stays to be seen how JetBlue will fare in all these new markets, however the airline is making some fairly vital community modifications to return to profitability. Along with this announcement, JetBlue in latest months has added different new routes and redeployed Mint-equipped plane to new home premium markets.
That is all earlier than the airline’s new home enterprise class and airport lounges are anticipated to debut within the coming months.
JetBlue’s 14 new and expanded routes
From | To | Launch date | Frequency |
---|---|---|---|
BOS | DAB | Dec. 4, 2025 | As soon as each day, year-round |
JFK | DAB | Dec. 4, 2025 | As soon as each day, year-round |
BOS | VRB | Dec. 11, 2025 | As soon as each day, year-round |
JFK | VRB | Dec. 11, 2025 | As soon as each day, year-round |
TPA | PUJ | Dec. 18, 2025 | As soon as each day, year-round |
TPA | ISP | Dec. 19, 2025 | 4 instances weekly, seasonal (ends April 29, 2026) |
FLL | STI | Dec. 13, 2025 | As soon as each day, seasonal (ends Jan. 19, 2026) |
RSW | ISP | Dec. 18, 2025 | Thrice weekly, seasonal (ends April 28, 2026) |
BOS | STT | Dec. 18, 2025 | As soon as each day |
BOS | LIR | Dec. 18, 2025 | As soon as each day |
BOS | SXM | Dec. 18, 2025 | As soon as each day |
BOS | NAS | Dec. 18, 2025 | As soon as each day |
BOS | GCM | Dec. 20, 2025 | Twice weekly, new Saturday service |
BOS | BGI | Jan. 10, 2026 | Twice weekly, new Saturday service |
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