Being within the C-suite is a high-pressure job with lengthy hours, board tasks, and intense scrutiny. However what’s it wish to be a prime government while you’re off the clock?
Fortune’s collection, The Good Life, reveals how up-and-coming leaders spend their money and time outdoors of labor.
At this time, we meet Ed Fuller, the 35-year-old founder and CEO of the advertising company, Media Our bodies.
Fuller fell into the world of promoting by chance. He began at Uproot, heading up model partnerships and superstar endorsements—primarily, he admits, to attain free tickets to summer time music festivals. “I did find yourself getting about 50 of them,” Fuller says. “However I additionally had my lightbulb second for Media Our bodies.”
It wasn’t simply that on a regular basis creators have been out of the blue turning into influencers and shifting the needle for manufacturers. He additionally seen founders have been doing one thing else too: travelling, networking, and pursuing artistic experiences underneath the guise of ‘work’. He needed in.
So he used his spare time to land his personal shoppers, and shortly began side-hustling for American Categorical, managing its U.Ok. Fb web page.
Shoppers have ranged from soccer legend Thierry Henry to MrBeast and Zoe Sugg, the corporate claims.
“Within the preliminary phases, I utterly made it up as I went, licensing music from Warner and Common to get tracks from the likes of Michael Buble and Jessie J to drive engagement throughout AMEX’s Fb web page,” he provides.
However that one shopper gave him the boldness—and the money circulation—to launch Media Our bodies in 2013.
Since then, the corporate has gone from a solo operation to a 30-person workforce, with over 100 manufacturers on its roster and 4 straight years of 100% development. Shoppers have ranged from soccer legend Thierry Henry to MrBeast and Zoe Sugg, the corporate claims. Final yr, it bagged the U.Ok. Authorities’s Made within the U.Ok., Bought to the World award which celebrates the worldwide success of small British companies.
Now, Fuller splits his time between London and Barcelona, leads a totally distant workforce, and has—full circle—constructed a life that features the journey and inventive freedom that first drew him to the business.
The funds
What’s been the most effective funding you’ve ever purchased?
I’ve invested over $100k in getting coaching and inner onboarding and upskilling sources from among the greatest business specialists, and that has skyrocketed the corporate’s development.
And the worst?
I wouldn’t say this was a foul funding, simply unhealthy timing.
I used to be within the technique of beginning up one other sport-tech app enterprise, however it was simply when Media Our bodies was actually taking off.
Finally, it was a case of stretching myself too skinny and risking each, so I shelved that mission for a while sooner or later to deal with Media Our bodies.
How do you commute to work?
We’ve a hybrid working association, so some days, I merely stroll one room over into my residence workplace.
The times we go into the workplace, if I’m heading to the native workplace, I’ll stroll it, or if we’re heading all the way down to a unique department, I’ll take the prepare.
What private finance recommendation would you give your 20-year-old self?
Get an accountant. You’ll save much more money and time than you’ll making an attempt to determine every thing your self.
Don’t attempt to begin a enterprise with simply interns. Spend money on surrounding your self with educated folks so you may study to steer higher.
Spend money on high quality. Whether or not it’s a software that improves your productiveness, {hardware}, and even materials issues like sneakers or garments, you’ll save a lot money and time in the long term even when the prices appear steep at first.
What’s the one subscription you may’t stay with out?
Spotify. I’m a giant music fan, and hearken to numerous podcasts for work and common self-improvement! It’s the right steadiness of one thing that serves my wants for enterprise and pleasure.
The place’s your go-to wristwatch from?
Raymond Weil.
The requirements
How do you get your each day espresso repair?
I don’t drink espresso!
What about consuming on the go?
I at all times attempt to eat wholesome. Since we work hybrid, consuming on the go isn’t typically, perhaps a couple of times every week. And in these circumstances, I’ll in all probability get one thing like a salad bowl. I are likely to choose Asian meals (Japanese, Vietnamese, or Thai) as a result of they have a tendency to have extra nutritious choices and I usually actually benefit from the delicacies!
“Spend money on high quality. Whether or not it’s a software that improves your productiveness, {hardware}, and even materials issues like sneakers or garments, you’ll save a lot money and time in the long term even when the prices appear steep at first.”Ed Fuller
The place do you purchase groceries?
When within the U.Ok., a Sainsbury’s, or if I’m in Barcelona, Mercadona.
The place do you store on your work wardrobe?
My go-to manufacturers for my work wardrobe are Reiss or Boggi Milano.
Are you the proud proprietor of any futuristic devices?
The closest is perhaps an Oura ring. I acquired it to assist observe my sleep and anxiousness.
It’s undoubtedly been an fascinating funding. It’s nice so as to add perspective to how the physique and thoughts are related and determine private patterns so I could make extra conscious choices and decisions which are appropriate particularly for my biology as an alternative of following extra generic wellness recommendation.
The treats
How do you unwind from the highest job?
Bodily motion is a should for me! Whether or not it’s the health club, a run, a swim, or a hike, I discover staying energetic or simply getting out in nature is a good way to unwind.
I additionally wish to practise meditation, or watch sport and sport documentaries!
What’s the most effective bonus deal with you’ve purchased your self?
In all probability a very nice sound system for my residence.
Take us on vacation with you, what’s subsequent in your trip listing?
I journey for work very often, so I get a bit of style of various cultures and cities on and off.
However my subsequent trip spots are Morocco and New York later within the yr.
I’m actually eager to absorb the historical past, tradition, and landscapes of each—they’re assured to be distinctive however wealthy experiences!
Fortune desires to listen to from leaders on what their “Good Life” appears like. Get in contact: orianna.royle@fortune.com
