International web visitors grew 19 % this 12 months. That is in keeping with Cloudflare, which simply launched its “Cloudflare Radar 2025 Yr in Assessment” report, a look-back on the 12 months in on-line conduct.
As increasingly people are spending increasingly time on-line than ever earlier than, we’re beginning to see some cracks within the digital divide. This was the 12 months that AOL dial-up web formally died (RIP), but in addition a 12 months wherein satellite tv for pc corporations like Starlink introduced the web to among the most distant corners of Earth.
The report additionally contains some revealing statistics on the state of the net in 2025. Cloudflare gives a broad vary of web providers, and it is one of many core pillars that make up the infrastructure of the web. The world was reminded of that this 12 months when a Cloudflare outage led to downtime and errors for a lot of widespread web sites and apps, reminiscent of Spotify, Google, Snapchat, Discord, and Nintendo.
Cloudflare additionally acts as a visitors gatekeeper of types for a lot of web sites, which additionally makes the corporate uniquely certified to prognosticate in regards to the state of the web world.
You possibly can try the whole report for your self, however listed below are some key takeaways that caught with us.
AI bots account for lots of visitors
As AI corporations ship out crawlers and bots to scrape as a lot of the web as they’ll, many web sites are reporting spikes in bot exercise. And the Cloudflare Radar report bears this out: AI bots now account for 4.2 % of all HTML requests, the corporate says.
Merriam-Webster names “slop” the phrase of the 12 months, and boy was 2025 sloppy
Web visitors primarily grew within the second half of the 12 months
“Our ongoing reliance on the Web is mirrored in continued world Web visitors progress,” Cloudflare says. “This pattern line begins mid-January, permitting for Web exercise to normalize following the return to work and college after the New Yr.”
Mashable Mild Velocity
The corporate’s stats present visitors rising slowly and staying flat from January by way of July, then rising within the again half of the 12 months.
Google remains to be the king of the web
Google is presently sparring with OpenAI on the way forward for AI — however by way of web customers, it stays unmatched.
Per Cloudflare, Google is the preferred web service on this planet, adopted by Fb, Apple, and Microsoft. ChatGPT did not even make the highest 10.
Google additionally gives the “highest visitors Verified Bot” (GoogleBot), the highest search engine, and the most-used internet browser (Chrome).
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Android remains to be extra widespread than iOS
Cloudflare discovered that Android gadgets account for 65 % of on-line visitors, whereas iOS visitors makes up the rest.
The corporate notes that this varies broadly by area, with iOS adoption peaking at 70 % in some areas. In the USA, iOS accounts for 56 % of cellular visitors.
Starlink helps the web develop
Love Elon Musk or hate him, there is not any denying that his Starlink service performed an enormous function within the progress of the web this 12 months.
Starlink noticed a 2.3x progress fee over the previous 12 months, and that stayed fairly regular all through. This 12 months, Starlink and SpaceX recorded a significant milestone — they launched their 10,000th satelite.
ChatGPT is the highest AI service
The report discovered that ChatGPT is the preferred AI service (as reverse to web service), which can come as no shock. What was a shock? Regardless of latest advances with Gemini 3, Google Gemini ranked solely fourth, with Claude/Anthropic and Perplexity each outranking it.
Disclosure: Ziff Davis, Mashable’s dad or mum firm, in April filed a lawsuit in opposition to OpenAI, alleging it infringed Ziff Davis copyrights in coaching and working its AI methods.
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