American Specific has refreshed its flagship small-business journey rewards card, The Enterprise Platinum Card® from American Specific. It has raised its annual price from $695 to $895 and added new perks, boosted incomes charges and added a helpful lodge credit score.
That is the cardboard’s first price hike in 4 years, and it matches the refreshed private model of the cardboard, The Platinum Card® from American Specific.
This is what’s new and whether or not this premium enterprise card continues to be value holding or making use of for in its new kind.
What’s new within the Amex Enterprise Platinum refresh?
Amex has added new perks, elevated the incomes charge in key enterprise classes and raised the annual price. Most adjustments are dwell now for brand new and present cardmembers, although the upper annual price will not kick in for renewals till Dec. 2.
This is how the cardboard appears to be like postrefresh:
Annual price
Worker card price
- Improve from $350 to $400 (a 14% bounce)
- Premium journey perks like lounge entry and lodge elite standing for worker cardmembers; nonetheless potential so as to add no-fee worker enterprise expense playing cards (earn factors however no journey perks)
Credit
The cardboard is getting two new credit. (Adjustments to the Adobe and Dell credit went into impact in July.)
| Class* | Earlier than | Now |
|---|---|---|
| Resort credit score | N/A | As much as $300 biannual assertion credit score (each six months) |
| Massive-spending credit | N/A | Spend $250,000 on eligible purchases in a calendar 12 months to unlock to be used within the following calendar 12 months: |
| Adobe credit score | $150 yearly on choose purchases (restricted choice) | $250 assertion credit score after spending $600 or extra on U.S. purchases made immediately at Adobe (from July 1 by means of Dec. 31, 2025, and for every calendar 12 months after; topic to auto-renewal) |
| Dell credit score | $200 biannually |
|
*Enrollment is required for choose advantages
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Boosted incomes charges
Key enterprise classes are getting a 33% incomes increase, now netting 2 (as a substitute of 1.5) factors per greenback spent (on as much as $2 million per calendar 12 months, then 1 level per greenback) on:
- Purchases of $5,000 or extra
- U.S. cloud service and software program suppliers
- U.S. building supplies and {hardware} suppliers
- U.S. electronics retailers
- U.S. delivery suppliers
There are not any adjustments to incomes:
- 5 factors per greenback spent on flights and pay as you go motels booked by means of American Specific Journey
- 1 level per greenback spent on most different eligible purchases
Pay with Factors devaluation
American Specific has devalued its Pay with Factors bonus, which now offers a 35% factors low cost (as much as 1 million factors again per 12 months) solely on tickets together with your chosen U.S. airline — quite than on any airline in first or enterprise class as earlier than.
Introduced in June, this alteration limits flexibility, although a work-around exists for codeshare flights (defined under).
New lodge and eating perks
- Leaders Membership Sterling standing (for stays at The Main Resorts of the World properties) enrollment required
- Platinum Nights by Resy (presently solely accessible in Los Angeles, Miami and New York Metropolis)
Unchanged advantages
These assertion credit are staying the identical (enrollment required):
- Airline (as much as $200 in assertion credit with chosen airline)
- Clear Plus (as much as $209 assertion credit score per calendar 12 months, topic to auto-renewal)
- World Entry/TSA PreCheck ($120 assertion credit score for World Entry each 4 years or an as much as $85 price credit score for TSA PreCheck each 4 1/2 years)
- Hilton Honors (as much as $200 in assertion credit per calendar 12 months; allotted as much as $50 per quarter; separate enrollment by means of Hilton for Enterprise required)
- Certainly (as much as $360 in assertion credit per calendar 12 months; allotted as much as $90 per quarter)
- Wi-fi phone providers (as much as $120 in assertion credit per calendar 12 months for U.S. providers, allotted as much as $10 per thirty days)
As are these perks (enrollment required):
- Cellphone safety (for a most of $800 per declare, with a restrict of two permitted claims per 12-month interval; protection for a stolen or broken eligible cellphone is topic to the phrases, circumstances, exclusions and limits of legal responsibility of this profit)**
- Marriott Bonvoy and Hilton Honors Gold standing
- Lounge entry
**Eligibility and profit stage differ by card. Phrases, circumstances and limitations apply. Please go to americanexpress.com/benefitsguide for extra particulars. Underwritten by New Hampshire Insurance coverage Firm, an AIG Firm.
New limited-edition card design
There’s additionally a limited-edition mirrored card design rolling out alongside the refresh.
Present cardmembers can request it by ordering a substitute card on-line.
How do these adjustments have an effect on present cardmembers?
As a result of these new perks can be found instantly — and the upper price will not hit till renewals on or after Dec. 2 — cardmembers have a worthwhile window to lock in worth earlier than the worth enhance.
Right here is my recommendation.
Enroll earlier than spending
Activate the brand new lodge credit score and make sure you’ve enrolled within the different credit (for Adobe, Dell, Certainly, and so on.) to ensure they set off accurately.
Plan 2 lodge stays a 12 months
The brand new as much as $300 lodge credit score each six months is a standout. Even utilizing only one $300 credit score offsets the $200 price hike.
Be certain that to make use of the second half of 2025’s credit score on a keep earlier than the tip of this 12 months.
To maximise the credit score, my suggestion is to ebook both a one-night keep at an American Specific High quality Resorts + Resorts property (which are typically dearer) or a two-night keep at a Resort Assortment property (which are typically cheaper however have a two-night minimal).
Max out the tech-focused credit
- Adobe: Shift your Adobe subscriptions to this card to maximise the $250 credit score.
- Dell: Use the expanded $1,150 allotment to refresh your workforce’s and your gear earlier than the tip of the 12 months.
- Different credit: Proceed utilizing the month-to-month wi-fi and quarterly Certainly credit — although the as much as $10 month-to-month wi-fi credit score actually wants an replace.
Activate Leaders Membership Sterling standing
Join Leaders Membership totally free after which enroll for Sterling standing.
(It is an uncommon inclusion since Leaders Membership is not an American Specific switch companion, however the standing might be helpful in the event you typically keep at these luxurious properties.)
Use the Pay with Factors bonus strategically
Keep in mind, you may get 35% of your factors again if you ebook eligible flights together with your chosen qualifying airline by means of American Specific Journey.
Codeshare flights marketed by your chosen airline (for instance, a Virgin Atlantic flight marketed by Delta Air Traces) will nonetheless qualify for the 35% bonus, so long as you ebook by means of American Specific Journey.
Associated: All the things it’s good to find out about Amex Pay with Factors
Contemplate the big-spending bonus
When you’ll spend not less than $250,000 in 2025, you may unlock $1,200 in Amex Journey flight credit and $2,400 in One AP credit in 2026. (One AP is Amex’s automated accounts payable platform; it is a area of interest however compelling profit for big firms.)
What’s in it for brand new cardmembers?
With this refresh, the Enterprise Platinum has been strengthened as a premium enterprise rewards card targeted on journey and high-spending classes — with a price ticket to match. It may be a sensible match in the event you:
- Spend closely on $5,000-plus purchases or with cloud/software program, building, electronics or delivery suppliers
- Journey typically sufficient to make use of lounge entry, lodge elite standing and expedited safety with Clear
- May ultimately hit the $250,000 spending threshold for the extra as much as $3,600 in credit
- Unlock full worth from the lodge, Adobe and Dell credit
- Keep at luxurious motels twice per 12 months
Enrollment required for choose advantages
If your small business would not spend a lot on journey or expertise, this card might be not a match. However in the event you can faucet its perks and bonus classes, it may ship large worth.
When you’re curious about making use of, now’s the time to do it, as Amex is presently providing its highest-ever publicly accessible bonus on this card: New Enterprise Platinum candidates can earn 200,000 bonus factors after spending $20,000 on eligible purchases throughout the first three months of card membership.
Primarily based on our September 2025 valuations, these 200,000 Membership Rewards factors are value $4,000. That makes it one of the worthwhile welcome gives we have ever seen on any card.
My take: Is it nonetheless value it?
This refresh is subtler than the private Platinum’s however arguably sharper: It makes the Enterprise Platinum really feel extra like a complete enterprise journey and tech card quite than only a lounge go for enterprise homeowners (and their workers).
What works?
- The lodge credit score is a significant addition, and even utilizing one of many credit greater than covers the $200 annual price hike.
- The boosted bonus classes now extra richly reward giant business-to-business purchases.
- The 35% flight bonus nonetheless makes this card considerably highly effective for redeeming factors.
- The improved Dell and Adobe credit add actual worth for a lot of companies.
What’s lacking?
- The $10 month-to-month wi-fi credit score is simply too low to be significant.
- There’s nonetheless no bonus on flights or motels booked immediately — solely pay as you go ones booked by means of Amex Journey.
- I would wish to see broader bonus classes (equivalent to promoting, fuel/electrical car charging and workplace provides).
This card has shifted over time from an govt journey card to a premium spending device for companies with giant journey and recurring operational bills. When you can leverage its credit and boosted incomes classes, it may completely be value the brand new $895 price ticket.
Backside line
The refreshed American Specific Enterprise Platinum is dearer but additionally extra rewarding, particularly for firms that spend closely on journey and tech.
When you’re holding the cardboard, enroll within the new perks now and plan not less than one $300-plus lodge keep earlier than the tip of the 12 months to lock in worth forward of your subsequent renewal.
And in the event you’re contemplating making use of, this refresh makes it a stronger proposition than it is ever been, so long as you may totally maximize its advantages.
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