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Reading: 7 traits extremely profitable individuals like Taylor Swift share: They’re ‘unicorns,’ says skilled
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7 traits extremely profitable individuals like Taylor Swift share: They’re ‘unicorns,’ says skilled
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7 traits extremely profitable individuals like Taylor Swift share: They’re ‘unicorns,’ says skilled

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Last updated: September 7, 2025 5:00 am
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Published: September 7, 2025
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Contents
1. Creativeness2. Synthesis 3. Focus4. Doggedness 5. Ardour6. Reverence 7. Dedication 

As with lots of her followers, Taylor Swift and her discography has lengthy been an essential a part of my private story. She even turned an sudden supply of inspiration throughout a second of profession transition. 

I left my job as an aerospace engineer and human spaceflight designer at NASA to pursue an MBA at Harvard College, a shift that in the end led to my present path as an economist and investor.

At Harvard, I began to consider Swift’s journey by way of knowledgeable lens. I used to be pushed by one key query: How do seemingly regular individuals do extraordinary issues? How do they grow to be these ultra-successful unicorns?

After studying a superb ebook by authorized scholar and documentarian Paul Davis, “Devoted: The Case for Dedication in an Age of Infinite Shopping,” I started to acknowledge quite a lot of traits that these extremely profitable individuals have in frequent. 

There are seven traits particularly that Swift repeatedly demonstrates.

1. Creativeness

We’re all born with creativeness, however as we grow old, we regularly put constraints between our minds and the artistic stimuli on the planet round us.

Not Swift. She turns small sparks similar to a phrase, a sense, an overheard line into complete worlds. An effective way to do the identical is by beginning to take higher discover of the fragments that catch your eye. Ask your self why, after which file them.

Swift understands that creativeness begins not with invention, however with curiosity. She’s nice at listening to the smallest, most resonant particulars and constructing universes from them.

DON’T MISS: Learn how to Construct a Standout Private Model: On-line, In Particular person, and At Work

2. Synthesis 

That is the power to attach new and previous concepts and ideas by way of creativity. Creating synthesis requires bravery, as a result of reimagining the world or doing issues in ways in which others have not will not be straightforward.

Swift’s observe file for synthesis speaks for itself. Her iconic tune “Loss of life by a Thousand Cuts” was truly impressed by the feminine protagonist’s relationship failure within the romantic comedy “Somebody Nice.” 

However probably the most well-known instance of Swift’s talent for synthesis is “Love Story.” She reincarnated and reinterpreted the romantic Shakespearian tragedy of “Romeo and Juliet” right into a story with a vibrant, completely happy ending.

3. Focus

Focus is about making your aim part of your very being. Swift has not launched a make-up line or a style model. You do not see her dabbling in issues that are not essential to her. Performing and songwriting have been her high priorities since she was teenager.

And he or she has been fully targeted on being the most effective at these issues.

To sharpen your focus, ask your self: Does this transfer me nearer to my core aim, or is it simply noise? Saying no to distractions is not a loss; it is a method of assigning and defending the power wanted to go deep the place it issues most.

4. Doggedness 

Doggedness is the power to maintain doing one thing or to maintain combating for it within the face of problem.

Assume again to these moments on a stage when Swift was sick, exhausted, and heartbroken. The instances throughout the Eras Tour when she was visibly crying throughout a tune, when torrential rain made it appear to be she was swimming, and when she was performing the identical set for the millionth time. 

But she nonetheless acted as if it have been the most effective, most monumental evening of her life. Even when unicorns really feel like they do not have doggedness and keenness on a regular basis, they’re often fairly good at pretending they’ve it, till they’ll get it again once more.

5. Ardour

Ardour is having continued enthusiasm, even once you’ve been doing one thing for some time or after it has misplaced its shine. Ardour and doggedness usually appear to overlap in that they each require endurance and resilience.

To reignite your individual ardour, reconnect with the “why” behind what you are doing. Ask your self what first drew you in, and discover small methods to rediscover that pleasure, whether or not it is by way of experimentation, reinvention, or persistence.

6. Reverence 

That is the power to be awed by and have deep respect for one thing. 

It is often tough to stay passionate, until the item of your ardour provides you a way of inner happiness and marvel, a sense that there’s something larger on the planet than simply you and no matter is true in entrance of you.

Reverence fuels your function, which then fuels your ardour, and thus means that you can give your full dedication to one thing.

7. Dedication 

The ultimate trait is dedication, particularly within the context of forgoing all optionality in pursuit of this one factor over the whole lot else. It’s the dedication to recording music and touring, over going to college or another profession path for Swift. 

Actual dedication usually requires sacrifice. Ask your self: What am I keen to surrender so this aim can stay? When one thing is optionally available, it feels secure. However greatness is constructed by those that are keen to guess on the factor they love most.

This dedication is clear in Swift’s capacity to, all the time and eternally, put music first.

Sinéad O’Sullivan has an MBA from Harvard Enterprise College, the place she previously served because the chief strategist of the HBS Institute for Technique and Competitiveness. She has additionally labored at Massachusetts Institute of Know-how’s Sloan College of Administration and was a professor at Illinois Institute of Know-how’s Stuart College of Enterprise. She is the writer of “Good Concepts and Energy Strikes: Ten Classes for Success from Taylor Swift.”

Need to stand out, develop your community, and get extra job alternatives? Join Smarter by CNBC Make It is new on-line course, Learn how to Construct a Standout Private Model: On-line, In Particular person, and At Work. Be taught from three skilled instructors the best way to showcase your expertise, construct a stellar fame, and create a digital presence that AI cannot replicate. 

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